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Polaris Celebrates International Female Ride Day with an Exciting Event in Miami

Known for its innovative and bold lineup of powersports vehicles, Polaris champions diversity and empowerment through initiatives like the annual International Female Ride Day ((IFRD). By encouraging women to take the wheel of vehicles like the exhilarating Slingshot, Polaris is breaking barriers and challenging the status quo in the powersports industry. Whether on dirt, snow, or asphalt, Polaris is dedicated to creating experiences that ignite passion and adventure for women riders everywhere. Let's gear up and explore the great outdoors with confidence and style!

In partnership with Fortune & Forks (F&F), a dynamic Miami-based club dedicated to empowering young and accomplished women of color to challenge the status quo, Polaris hosted a a slingshot activation experience on Saturday, May 4th for (IFRD).

Together, they aimed to break down the barriers in the realm of powersports, which has traditionally been perceived as male-centric.

The event will provided attendees with a unique opportunity to get “behind the wheel” of a Polaris Slingshot. These three-wheeled roadsters are renowned for their open-air cockpit, allowing drivers to feel the rush of the road and the thrill of the ride. It’s an unmatched driving experience that combines speed, comfort, and undeniable style—perfect for those looking to make a statement on the road.

This activation was more than just a driving experience; it was a celebration of women's empowerment, independence, and the joy of riding. This was commemorated as global movement of women riders seizing the handlebars, steering wheels, and their lives with confidence and enthusiasm.


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