Fit for a King
Words: Michelle Wallace IG @my.michelle.w
Photography: Sergey Yusin @sergey_yusin
Wardrobe: Jaxson Maximus @jaxsonmaximus
Make-up: Julia Brig @juliabrigmia
style | June 01, 2021
Foodie
January 1, 2021
E11Even Vodka: A True Miami Sprit
Nikki Simkins (CEO & Chairwoman) created E11EVEN Vodka, the first-ever nightclub branded Ultra-Premium Vodka. E11EVEN MIAMI was created as a 24/7 Ultraclub in downtown Miami in 2014 and is the highest-grossing nightclub per square foot globally. The E11EVEN brand is a lifestyle…one that translates flawlessly into a bottle.
What led to the start of e11even brand vodka?
One night, after drinking too much tequila, I woke up with a horrible hangover! I began researching how to remedy it and came across tons of articles that spoke about congeners. Congeners are toxins - literal chemicals like acetone & acetaldehyde - found in alcohol after the fermentation process and cause hangovers. Out of all the alcohol types, I learned that tequila has the highest congeners levels and that Vodka has the lowest (congeners levels), and it's the cleanest!
The process of launching E11EVEN Vodka was challenging and really fun. It was challenging because I insisted on creating the best Vodka in the world that embodied the Miami spirit. It was fun because I got to work with really great people to make this a reality. We found a fantastic master distiller in Miami and did hundreds of taste tests until we found the perfect spirit. Once we knew we had the best tasting Vodka, we set out to create the bottle. The vision for designing the bottle was, "how do I put Miami in a bottle?" Knowing we were putting the E11EVEN brand name (on the bottle), everything had
to be elevated...it had to stand out. We went with an eye-catching Miami-blue neck sleeve, a translucent frosted glass, and an easy to remove cork.
Once we had the liquid and bottle finalized, we signed up with the most prominent and respected alcohol distributor in the country, Southern Glazer's Wine and Spirits. We then began the process of getting E11EVEN Vodka on the menus of South Florida's best restaurants and bars and liquor store shelves. E11EVEN Vodka is also available online for nationwide shipping. After three years, I am so excited to (finally) introduce E11EVEN Vodka to the world!
What makes e11even vodka stand out compared to
other vodkas ?
E11EVEN Vodka stands out from other vodkas for many reasons! It’s women-owned & operated. It’s the first-ever nightclub branded Ultra-Premium Vodka. It’s sourced, distilled and, bottled entirely in Miami. It’s all-natural and gluten-free, has no carbs or sugar and is vegan and keto-friendly. It’s handcrafted in copper stills, distilled six times from 100% Florida grown NON-GMO corn, and then refined through a proprietary seven-step filtration process.
Any signature drinks to make with e11even vodka?
I like to drink it on the rocks with four slices of lemon squeezed into it. It’s also excellent in both simple and complex cocktails!
Where is e11even vodka made?
E11EVEN Vodka is a true Miami spirit! It’s sourced, distilled and, bottled entirely in the Magic City!
Where can you buy e11ven vodka?
E11EVEN Vodka can be found on the menus at South Florida establishments, including E11EVEN Miami, Nobu,
Milos, Casa Tua, Novikov, Kiki on the River, and Red Rooster, among others and, at South Florida retail stores such as Jenny's Liquor, Primo Liquors, Gulf Liquors, Crown Wine and Spirits, Grove Liquors, and Portofino Wine Bank, among others.